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The entirely plant-based restaurant Fresh, a longtime favorite for Jared Leto, Bill Hader and other stars filming in Hollywood North, has opened a design-forward flagship on the Sunset Strip.
Joining the ranks of luxe Los Angeles vegan eateries such as Gracias Madre and Crossroads, Fresh has opened its first U.S. location in the 5,000 square-foot former Serafina space on Sunset Boulevard. The Toronto restaurant chain has already made fans of Jake Gyllenhaal, Jessica Chastain, Natalie Portman and Bill Hader with favored dishes such as quinoa onion rings and squash tacos (Jared Leto and Meghan Markle also frequented Fresh when Suicide Squad and Suits filmed in Toronto.)
For Fresh L.A., original founder Ruth Tal partnered with Shereen Arazm Koules, co-owner of Terroni Los Angeles and former Top Chef Canada judge. Together, with the help of Cuff Studio (which designed home interiors for Samie Kim Falvey, chairman of Imagine TV, and I. Marlene King, creator of Pretty Little Liars), a gut renovation turned the space into a California-luxe dining experience with curved, crushed velvet booths, two bars and a mezzanine level with balcony seating and 180-degree views of Hollywood.